Jane Bowman

Jane Bowman is the vice president, marketing and sales development for Boston Globe Media, where she works to develop strategic consumer and business initiatives as well as partnerships for The Boston Globe and Boston.com. Bowman played a key role in the successful launch of RadioBDC, Boston.com’s digital streaming radio station, offering users an entirely new and innovative music experience. She currently oversees the station. Prior to her current position, Bowman was VP of marketing and research for Comcast Spotlight’s Northeast division. There she focused on planning and development of initiatives to support the advertising sales business. She was also a key member of the team who signed the first Nielsen Local People Meter agreement, changing the way local television viewership is measured. Bowman moved to the Boston market in 1993 where she played an integral role in the launch of The Boston Interconnect, then called Greater Boston Cable Advertising. She has held positions in marketing, research and operations all within the media industry. Bowman earned a B.S. in business administration from Drexel University, in Philadelphia, P.A. and an M.S. in management from Lesley University, in Cambridge, M.A. She is a fellow of the Betsy Magness Leadership Institute and has served on the board of the AdClub of Boston. @bowmanjane